Also, for columns: in the paper they cover a whole few pages because there is a ton of room. The same articles are online and are updated in the opinion's box. This box method allows specific articles and stories to be highlighted for that given day. Also underneath the box other recent stories are listed. The listing method allows for the catchiness of the headline to grab readers. For the past few years, our staff has been trying to work on headlines and specifically how to make them stronger. Working with a listing formating system would help our staff to understand how important headlines are in both print and online media. This also allows for more content to be seen by viewers.
Letters to the editor:
From the school's hated database (wikipedia) I found a definition for what a letter to the editor is. It is "a letter sent to a publication about issues of concern from its readers. Usually, letters are intended for publication." Sure, I understood that at first glance but the thing is - they are extremely powerful and readers take them very seriously. There were vicious arguments through letters to the editor attacking other writers in response to their views. Also, along with the 'critical' or 'praising' aspect of the letters - they can clarify when a person is misquoted which is similar to our commenting feature on the nchscourant.com. Power in the written word and freedom of speech.
Formating wise: New Canaan News has the online version in the logo itself and does not refer letters to it's online edition as ONLINE (in the logo, it does in the web address). Also, sometimes without referring to an article there will be a "NewCanaanNewsOnline.com" at the bottom of a page. Advertising without being extremely obvious.
Looking out for more integration tools.
Still Live from the New Canaan News - News Room,
Sara McCloskey
(8 hours for all of today)
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